OUGD504 FINAL DEVELOPMENT

I finally developed my website in response to my final feedback from the crit, completing the site to its full potential. I began by adding the thing which was most requested in the crit which was a refinement system. This would help the user filter what they were looking at to something a little more specific. This has been fine tuned to my target audience as it was made aware to me that I have lost consideration for them. My site is aimed at working professionals mainly who would most likely be visiting the site to find something more specific relating to their practice, instead of scrolling through lots of students work trying to find something they had in mind. I have now included a filtering system to allow this which also gives all the options available between institution and course title. This will give the user a much specific field to browse through instead of the armada of random students work. I have included a filter illustration along the header of the site which can be found on every page for easy access. The idea was that this symbol is almost universal for its function and shouldn't need much explanation at all. It sits on the new incorporated header which gives to user more sensibility of the fact they're on that site. It was stated to me that maybe my site was originally designed for mobile use not desktop so including this header has given this context a more literal edge. It also features somewhere for the tools such as the refine and search tool somewhere to sit.

As stated before, people believed I was focussing too much on designing for mobile when I was really doing it for desktop. To achieve a more desktop focused site I had to change the layout of my images slightly. This means I'd include more imagery within one page, giving the user more to look at instead of putting one persons work in the spotlight straight away. This idea also relates back to the user experience and how they'd want to perhaps view more and know their options when deciding what or who to read about. The layout of the images is not too formal as they are all different sizes, having them placed the same width apart but hang low at different lengths gives the site more character and translated my tone of voice well. I still wanted it to seem approachable, creative but also professional. This conveys that message quite well I believe.