Studio Brief 2

Studio Brief 2

Studio brief 2 has set me with the task of rebranding my chosen artist or exhibition from the YSP and producing five logotypes for it. We have to create it using only type and have a narrow base of the Vignelli typefaces. Something I might find difficult with this one is perhaps straying too far away from an actual english type form as my artist is Ai Weiwei I had the idea of using a lot of Chinese calligraphy. I think that this will possibly help me in away giving me more things to play with and produce even more work, expanding my creative vision. To begin I reckon I am going to have to create some calligraphy and research Chinese letter forms. See how they're created and what materials they use. I do quite like the designs on the Chinese new year lamps, how they're round and the design follows the shape. Maybe I could confine all of my ideas inside of a circle.